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Read this article when it came out and have been stewing over it since! Actually was also super busy launching my own Substack....which is all about narrative podcasts.

My thesis is that part of the problem is that narrative podcasts are just not talked about as a thing. And if we want them to be that, meaning become their own genre worthy of discussion praise and cultural discussion, we actually need to contribute to the discussion.

It’s not enough to have money thrown at it (although necessary). X number of celebs jumping in won’t produce magic alone ... what will make hits is:

- Volume of work (so hits emerge amid organically)

- Audience growth

- actual budgets to make decent shows

- discussion and talk about podcast series from general public

- critics and journalists discussing shows and story and art

- brave disrupters if industry

- talented storytellers making good work

But if they aren’t there, none of this happens.

And if rhymes aren’t even discussed as a genre, with a coherent name and nomenclature, how do we know what we are all supposed to be talking about?

Here’s my contribution:

Www.Bingeworthy.Substack.Com

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